truMRK is building the globally recognised mark of trusted marketing and communications.
We independently review reports, marketing and communications before publication, testing claims, assessing evidence, and identifying language and context risks.
Where assessments meet our scoring threshold, customers can publish a Transparency Report and append the truMRK Badge to their content, a clear public signal that their communications have been independently scrutinised.
Clear. Credible. Compliant.
“truMRK gave us a clear, unfiltered view of where our reporting was strong and where it needed work. It has already shaped next year’s report, which we’re now developing in partnership with truMRK.
The start of a long-term approach to communicating with greater confidence and clarity.”
How it works
1. Submit Draft
Send us your draft report or campaign for independent pre-publication review.
2. Initial Analysis
We assess claims, language, and context, sharing feedback with initial scores.
3. Make Edits
Incorporate our feedback and resubmit your revised version for final analysis.
4. Verify and Publish
If your final score meets our threshold, publish a Transparency Report and truMRK Badge.
See a truMRK in action
Click the truMRK Badge to explore an example Transparency Report. Verified communications can carry the truMRK Badge alongside the report, giving stakeholders an independent view of what was assessed.
Ready to publish with confidence?
Independent verification changes the conversation. Instead of hoping your communications won’t be challenged, you can proactively and publically prove they’ve been scrutinised.
truMRK helps you strengthen communications before publication and, if your assessment meets our threshold, gives you a public mark that speaks for you.
INCLUDED IN THE SERVICE:
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Independent review of report, marketing or communication campaign
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The option to publish a Transparency Report explaining findings and context
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The truMRK Badge, linked to your published Transparency Report
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Optional debrief with our reviewers
Insights and impact
Articles exploring corporate claims, transparency, and responsible communication, from regulatory rulings to real-world examples of what makes communication credible.
LATEST ARTICLE:
Substantiating Purpose: The truMRK and COOK Pilot Review
How truMRK’s pilot review helped COOK strengthen the evidence behind its 2026 Purpose Progress Report, and what it means for future reporting.